With a brand value of $7. 6 billion, Lego has been crowned the most valuable toy brand in the world, according to rankings compiled by British consulting firm Brand Finance. Bandai Namco came in second place with a brand value of $1. 02 billion, followed by Fisher-Price with a brand value of $773 million.
Is Lego going to stop using plastic?
Lego to ban plastic blocks by 2030. Lego has announced plans to stop the production of plastic blocks by 2030. Lego has announced plans to stop the production of plastic blocks by 2030. The Lego shapes will alternatively be made from plant-based materials in an attempt to reduce plastic waste. Sep 3, 2018
Which country buys the most Legos?
What country buys the most Lego sets per person? Germany is the number-one Lego market, in fact, Lego is the number-one toy company in Germany.